In present days marketing mix, when production companies don’t leave any stone unturned to get their product and services to reach their designated audiences, the business or trade fairs are the most exclusive way to get their targeted audiences as well as people from their business fraternity to meet and get mileage at trade shows and expos.
However, for a company, when there are already so many competitors showcasing their products and services, it is just next to impossible for the company to attract the attention of visitors without an elegantly designed exhibition stall at the event. A refined and well-designed exhibition stall is an area at a trade show where a company showcases its range of services and products to visiting visitors and business persons at the expo.
Moreover, then exhibiting products, the exhibition stall a place is used for showcasing the latest products, and services, studying business trends, and activities occurring in the specific trade show and exposition.
To achieve the marketing and business goals of a company at a trade show, the role of a professional exhibition stall designing company is very imperative in delivering personalized services to a client’s business needs. A present-day elegant exhibition stall designing company provides an entire range of exhibition and stall services ranging from 3D designing to quality fabrication. The agency providing entire activities of Exhibition Management Services has the following service set and activities.
- Conceptualization: An exhibition stall begins from its thematic design, concept presentation and revisions, floor plan design, and layout according to the inputs received from the client. Additionally, it applies thematic design and campaign ideas to other exhibit material as signage, headers, hostess, brochure stand, furniture, plasma, sound equipment, and other marketing collateral to be showcased at the exhibition stall.
- Project Management: The other level of exhibition and stall services provided by the client includes show coordination with the client, the show organizer, and the PR agency. The hiring of other subcontractors likes, food & beverages caterer, multimedia supplier, manpower supplier, entertainment and other company promotions, etc., comes under the activities of the stall designers.
- Show Fabrication, Installation, and Dismantling: On the client’s expectations and requirements, layout presentation of the print material to final output is done. Other construction activities like fabrication and carpentry as well are provided by the agency while taking care of activities such as dismantling & packing.
Hence, a good exhibition designing agency takes care of the complete exhibition needs of its clients to get their branding and promotion goal to a full and complete realization.